We understand our customers

We understand your worries and concerns when it comes to purchasing jewelry online. That's exactly why we rely on personal, family support that gives you the trust you deserve. Our business is 100% family-run, which means that you can always count on individual advice and warm support from us. We pride ourselves on answering your questions and concerns personally, without going through impersonal call centers.

Our location in the heart of Augsburg reflects our deep commitment to our local community and our customers. Please visit us in person to experience the high quality of our jewelry and let us convince you of our family service.

Your trust is important to us and we are here to offer you a unique shopping experience. We carry out our jewelry appraisals to the best of our knowledge and in accordance with the standards of the German gemological society, as trained and certified gemologists and diamond appraisers.

Your jewelry Schroll.

The first steps

Registration of your own business

Georg Schroll founded the first private pawn shop in Augsburg and ran his business together with Horst Schroll for many years.

Takeover of the pawn shop

Horst Schroll as Managing Director

After Georg's sudden departure as managing director, Horst took over responsibility and continued to run the pawn shop.

He improved business structures and helped the pawn shop to regain strength.

Moving to the heart of Ausgburg

The opening in the Fuggerhaus

After many years at the Oberer Graben, Horst decided to redefine his trade in the center of Augsburg. He shaped the character of our business and paved the way for a successful future.

At that time, he had already completed all the DGemg courses.

the company is growing

the 2nd generation

After a few years, Horst's business has worked its way up to become a reliable address for jewelery in Augsburg.

With the increased demand, the staff also had to grow. Christian Schroll followed in his father's footsteps and joined the business after successfully completing the DgemG training courses.

A new jeweler in Augsburg

the foundation of schmuck schroll gmbh

Now that Horst has worked largely with jewelry for many years, he decided to concentrate on this interesting industry.

He founded Schmuck Schroll GmbH and opened his own jewelry store.

fresh wind

the 3rd generation

Like his father and grandfather, Maximilian Schroll was enthusiastic about jewelry and precious stones at an early age. After he also completed all training courses at DgemG, he began a dual course of study as a commercial specialist at Schmuck Schroll GmbH and thus made his start.

the further development of our company

Our online presence

For several years we have been toying with the idea of ​​building an online presence and this year we decided to go down this path.

Our goal is to further strengthen our company and expand our added value and service for our customers.

Our qualification

Our employees are all trained gemologists and diamond appraisers who have acquired their knowledge from the German Gemmological Society . Maximilian Schroll is also a professional member and attends the refresher seminars to keep up to date with all the changes in the jewelry world. We have been working in the jewelry industry for over 50 years and have dealt with all kinds of challenges. We are therefore well prepared to offer you the best possible advice.

Our services

Our shop offers jewelry from older eras such as Art Deco, Biedermayer, Art Nouveau, as well as modern jewelry from the current era. You also have the opportunity to purchase historical table silver in very good conditions from us.

We obtain our jewelry from many different sources and can therefore offer you many special and unique pieces of jewelry .

We have been buying old gold and pieces of jewelry for over 50 years, not only evaluating the material value , precious metals and precious stones/diamonds, but also the value of the jewelry .

We also offer jewelery making, where we design and manufacture jewelery according to your ideas, using your own gemstones and diamonds.

With our goldsmiths we master every repair and can also offer modifications .

Our values

The jewelry industry is a complicated business, especially from the customer's point of view. Trust and security are cornerstones of our business .

We stand for transparency and reliability , we guarantee our described quality at all times and are at your side with all questions.

Our expertise is based on long professional experience and broad knowledge from the German Gemmological Society.

We strive to build a long and honest customer relationship and make this possible with fair prices and professional advice . We offer our customers a comprehensive service for everything to do with their pieces of jewellery, such as free resizing, reworking or the option of exchanging individual components.

We understand the needs of our customers and can offer you the best possible goods . We take customer requests and work to find or create the piece of jewelry that fulfills that request.

We would be happy to welcome you as a customer soon!

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